Priddy MKTG

Alexa Walker

Speaker Reel & Speaker Brand Direction

About The Project

Alexa Walker is a mental health therapist with a message she wanted to bring to conference stages: mental health is everywhere, and getting curious about our behaviors, instead of judging them, is how we grow. She had never pitched herself as a speaker and had no video to show organizers what she offers. We recorded her first speaking engagement, shaped her message and speaker brand, and built a polished highlight reel she can use to book paid speaking work.

Key Project Points We Focused On

Finding Her Message
Before any editing, we got clear on what Alexa wants to be known for, so every moment of the reel supports one idea.

Building Her Speaker Brand
We chose the fonts and colors that give her a consistent, recognizable look for the reel and anything she sends to event organizers.

Capturing Real Stage Footage
I went with Alexa to record her first speaking engagement, so the reel shows her in front of a real room, not just a promise of what she could do.

A Reel Built Around Her Own Voice
The 1:40 highlight reel follows her own words, with synced text, motion graphics, a testimonial card, and audience reactions that let organizers see the room respond.

Our Results

Alexa now has a professional speaker reel she can use to pitch herself for speaking engagements, something she didn’t have before. She has a clear message, a brand to go with it, and a video that shows organizers who she is on stage.

The Speaker Reel

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